Grammy-winning artist, Damini Ogulu, better known as Burna Boy, recently made a surprising statement revealing his willingness to pay Nigerian blogs to halt any news coverage about him. The self-proclaimed “African Giant” acknowledged that he has never compensated any blog in Nigeria before, and now wants bloggers to negotiate a price with him in order to completely stop mentioning him in their posts.
Taking to his X handle on Friday, Burna Boy wrote, “How far. all these Instablog, PulseNg e.t.c, abeg make all of una do meeting then decide how much I go give all of una make una forget my name totally. I know say I never pay any of una before so I say make I just run am finally. I greet you bros!!”
This announcement has sparked a range of reactions from his fans, with some warning him that he may fade into oblivion if bloggers indeed stop featuring news about him. This declaration comes as no surprise, as Burna Boy and Nigerian bloggers have had a strained relationship in the past due to his strong stance against unauthorized distribution and free downloads of his music on their sites.
It’s important to note that while Burna Boy’s request may seem unconventional, his intention behind it highlights his desire for greater control over his public image. By making this offer, he aims to limit the dissemination of information about him to only those sources that he deems appropriate. This tactic is not entirely new in the entertainment industry, as artists often employ various strategies to shape their public persona and maintain a certain level of mystique.
Regardless of the outcome, Burna Boy’s request serves as a reminder of the power of Nigerian bloggers and their influence on the music industry. Their ability to amplify an artist’s presence and impact should not be underestimated. As the relationship between artists and bloggers continues to evolve, it remains to be seen how this development will shape the future of music coverage in Nigeria.
In conclusion, Burna Boy’s proposition to pay Nigerian blogs in order to cease coverage on him has ignited a flurry of reactions. Whether it stems from a desire to control his public image or to simply reduce the noise surrounding him, this decision underscores the significance of bloggers in shaping the narrative of Nigerian music. As the industry progresses, it will be intriguing to observe how this dynamic evolves and the impact it has on both artists and bloggers alike.