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Big Brother Naija: ‘No Loose Guard’ Edition Evictee Reveals Why He Relocated from the UK to Contest

Benjamin Olufemi, also known as Ben, a newly evicted housemate from Season 9 of the reality TV show Big Brother Naija, has finally opened up about his relocation from the United Kingdom. In an interview with Media Talk Africa, the 28-year-old nightlife promoter shared that he moved from the UK to join the competition to boost his business venture.

When asked why he decided to leave his mundane 9-to-5 job in the UK for the uncertainty of Big Brother Naija, Ben explained, “Tjay reached out to me, and I thought, if I were still doing 9-to-5 work or was on a student visa, I wouldn’t have joined the show.”

As a permanent resident of the UK, Ben knew that the nightlife industry typically thrived on weekends, which was a crucial part of his business. According to Ben, “Big Brother provided the perfect opportunity for me to push my nightlife business 100 percent and promote myself.”

Speaking about his experience in the house, Ben emphasized how he sought to capitalize on the exposure to attract patrons to his parties. The nightlife enthusiast shared that some fans even use his trademark phrase “Action Ben, no party” as their ringtone.

While venturing into the reality show came with its challenges, Ben mentioned that paying his bills in full before the competition was the most taxing part. Despite his ouster, Ben believes the experience was invaluable for propelling his business forward, and he is optimistic about his future endeavors.

Readers around the world may find themselves drawn to this story due to the relevance of social media, television, and the power of self-promotion in this digital age.