Tensions flared in the Big Brother Naija Season 10 house as housemates Sultana and Gigi Jasmine openly critiqued fellow contestant Isabella’s behavior and personality during a recent lounge conversation, sparking heated debates among viewers. The exchange, which quickly gained traction online, highlighted allegations of insecurity and superficiality within the reality show’s dynamic.
Sultana accused Isabella of avoiding friendships with peers she perceives as threats, claiming, “I don’t think Isabella wants to have friends that shine more than her. Anybody she sees as a threat, she won’t like that person.” Gigi Jasmine amplified the critique by questioning whether Isabella’s bold fashion choices—a recurring topic among fans—align with her character. Sultana doubled down, asserting bluntly, “She just has no depth at all.” This marks the second time Sultana has invoked the “depth” critique, having previously directed similar comments toward another housemate, Dede.
Viewers reacted sharply to the confrontation, with social media divided over the motivations behind the criticism. Some supporters praised Sultana’s candor, with Twitter user @MSHINISBUCKETHAT declaring, “My queen said what she said—if Sultana says you have no depth, then you have no depth.” Others, however, questioned Sultana’s consistency, noting her pattern of targeting high-profile housemates. “Why does she keep mentioning depth? First Dede, now Isabella. I’m really disappointed,” wrote @TOLA, using the Nigerian pidgin term “Omo” to emphasize frustration.
Isabella’s defenders pushed back, with @Onyindamola pointing out, “That’s just how Bella dresses, even outside the house,” suggesting her style reflects authenticity rather than insecurity. Critics of Sultana’s approach argued her remarks revealed projection, with @KTBT commenting, “Actually, Sultana is the one feeling threatened. How can a grown woman be this negative?”
The backlash extended to critiques of Sultana’s evolving role in the show. Once perceived as a frontrunner, her recent focus on interpersonal drama has drawn scrutiny. “She’s gone from being the IT girl to a side gossip,” remarked @SleezeRoman, while @Evercool_Tomtom labeled her “the most bitter housemate this season,” criticizing her for “bad-mouthing those entertaining us.”
The incident underscores the heightened stakes of Big Brother Naija, where personal clashes often overshadow strategic gameplay. As alliances shift and public perception sways votes, the fallout from such exchanges could influence the competition’s trajectory. With the season ongoing, audiences remain split on whether the remarks reflect genuine concern, tactical maneuvering, or the pressures of reality TV’s spotlight.