Big Brother Naija Season 10 has come to a close, with Imisi Ayanwale emerging as the winner after 72 days in the competition. The grand finale, held on Sunday night, saw Imisi walk away with a cash prize of ₦80 million, part of the ₦150 million grand prize package that includes a new car, a fully furnished apartment, and endorsement opportunities.
The finale was a culmination of weeks of intense competition, strategy, and entertainment that captivated millions of viewers across Africa. The live broadcast featured performances by Nigerian artistes Adekunle Gold and Iyanya, and was hosted by Ebuka Obi-Uchendu. Imisi’s win was met with excitement from the audience, particularly her loyal fanbase known as “Ijoba 606”.
Imisi faced strong competition from eight other finalists, including Dede, Kola, Mensan, Isabella, Jason Jae, Koyin, Kaybobo, and Sultana. Her calm and strategic approach earned her admiration from both her fellow housemates and fans, who followed her journey from the start. This season of Big Brother Naija was marked by surprising turns, including the disqualification of housemate Faith just days before the finale.
The grand prize of ₦150 million is one of the largest in the show’s history, and includes a range of benefits beyond the cash prize. Imisi expressed gratitude to her supporters and the Big Brother platform, saying “I came into this house not knowing what to expect, but I stayed true to myself. Every challenge, every tear and every laugh brought me here.” The finale also saw emotional reunions between evicted housemates, and fans took to social media to congratulate Imisi under hashtags such as #ImisiTheQueen and #BBNaija10Finale.
The win marks a significant milestone for Imisi, and reinforces the show’s popularity across Africa. With its large cash prize and range of benefits, Big Brother Naija continues to attract a diverse and dedicated fanbase. As the show comes to a close, fans are already looking forward to next season, and the opportunities it will bring for new contestants and entertainment.