The Liberia Football Association has launched a nationwide initiative to increase girls’ participation in football, with support from FIFA’s Women’s Football Development Programme. The Women’s Football Campaign, unveiled at Jacob’s Town Field in Paynesville, targets girls aged 6 to 12 and aims to create safe and inclusive spaces for them to play and develop a passion for the sport.
The program is part of the LFA’s Women’s Football Strategy, specifically the “Little Phenoms” pillar, which focuses on grassroots and youth football development. This strategy seeks to significantly expand the number of girls entering football at early ages. According to Jodie Seton-Redi, the LFA’s third vice president, “Women and girls deserve equal opportunities” in football, emphasizing the need for stronger national backing for women’s football and increased participation in major sporting events.
The launch of the campaign featured an open fun-football festival, which drew over 300 girls from high schools across Montserrado County. Participants engaged in games, drills, and mentorship sessions led by current and former women’s players and coaches. The campaign will be implemented in five counties: Montserrado, Bong, Margibi, Rivercess, and Sinoe, marking the beginning of a coordinated national push to elevate women’s football and inspire young girls to reach their full potential.
The initiative is expected to contribute to the growth of women’s football in Liberia, providing opportunities for girls to develop their skills and build confidence. With FIFA’s support, the LFA aims to create a sustainable and inclusive football development program that benefits girls and women across the country. The campaign’s focus on grassroots development and small-sided football events is designed to provide a foundation for the long-term growth of women’s football in Liberia.
As the campaign rolls out across the five counties, it is likely to have a positive impact on the development of women’s football in Liberia, increasing participation and providing opportunities for girls to develop their skills and pursue their passion for the sport. The success of this initiative will depend on the continued support of FIFA, the LFA, and local communities, as well as the engagement of girls and women in football activities across the country.