Spotify has launched its 2025 Wrapped feature, which includes a new addition: music clubs. These clubs are designed to categorize users’ musical tastes into distinct groups, each with its own unique characteristics. The six clubs are Club Serotonin, Cloud State, Cosmic Stereo, Full Charge, Grit Collective, and Soft Hearts. Each club has a corresponding badge and is defined by the emotional qualities of the music its members listen to, including moods, genres, and musical terms.
According to Spotify, the clubs are meant to showcase users’ listening styles in a new way. The company explains that the clubs capture the essence of a user’s year in music, providing a personalized overview of their listening habits. For example, users who are part of the Soft Hearts club tend to listen to more sensitive and emotional music, while those in the Full Charge club prefer more energetic and upbeat tracks.
In addition to the clubs, Spotify also assigns users a role within their respective club, based on their individual listening dynamics. This role is meant to provide further insight into a user’s musical preferences and how they interact with the music they listen to. The roles are designed to be a fun way of highlighting the unique characteristics of each user’s listening style.
The introduction of music clubs and roles is part of Spotify’s efforts to enhance the Wrapped experience, which was met with underwhelming reviews last year. The company has packed its latest offering with new features and updates, aiming to provide users with a more engaging and personalized experience. The Wrapped feature is a popular annual tradition among Spotify users, who look forward to discovering their top artists, songs, and genres of the year.
The music clubs and roles are a key part of this year’s Wrapped feature, offering users a new way to explore and understand their musical tastes. By providing a more nuanced and personalized overview of users’ listening habits, Spotify aims to create a more engaging and interactive experience for its users. As the music streaming landscape continues to evolve, features like Wrapped and music clubs demonstrate Spotify’s commitment to innovation and user satisfaction.