Blessing CEO, a Nigerian social media personality and self-described relationship expert, has announced she is auctioning personal assets, including a Lagos property, to fund medical treatment following a stage four cancer diagnosis.
The announcement was made via a series of videos posted to her Instagram account, which has a significant following. In the initial disclosure, she confirmed the diagnosis and stated her intention to sell her car, a collection of wigs, and her mansion to cover the costs of chemotherapy and associated medical care.
In one video, she directly addressed her followers regarding the sale of her wigs, stating, “I’m going to be auctioning them for sale because I need money for Chemo.” She requested interested buyers contact her via text message, adding, “the fastest finger should just text me, don’t stress me because I’m already going through a lot.”
The decision to liquidate assets marks a shift from her usual content, which often focuses on relationship advice and has previously drawn public debate. Reports indicate the sales are being coordinated directly through her social media channels.
This development highlights the personal financial burdens that can accompany serious illness, even for public figures. The funds raised are intended solely for her immediate cancer treatment. Details regarding the auction process, final sale prices, or her specific treatment plan have not been publicly disclosed. Her Instagram account remains the primary source for updates on both the asset sales and her health status.
