Foluwasegun Sanni, a Canada-based Nigerian musician known as Folucious FC, has highlighted the challenges faced by African artists in the diaspora as they attempt to establish themselves in the global Afrobeats scene. In an interview, the Afrofusion artist described the experience as a “double struggle,” balancing authenticity to African roots with adaptation to a foreign music industry.

The global popularity of Afrobeats has not necessarily translated to equal visibility for all artists in the diaspora. Folucious FC noted that artists may be seen as too foreign in their home countries, while abroad, their music may not be fully understood. This balancing act requires consistency and passion. The singer’s sound, which combines Afrobeats, hip-hop, and soul, reflects his experiences growing up in Nigeria and later relocating to Canada.

Folucious FC cited the scarcity of live performance opportunities, high production costs, and limited label representation as significant challenges for African creatives abroad. However, he remains optimistic about the role of digital platforms in increasing visibility and connection with fans. The widespread use of social media and online platforms has enabled artists to reach a global audience, regardless of their location.

With a forthcoming project expected later this year, Folucious FC aims to further explore the fusion of Lagos street grit and North American polish that characterizes his artistry. His music represents the experiences of African artists abroad, seeking to be heard and stay true to their roots. The significance of Folucious FC’s journey lies in its representation of the broader community of African artists in the diaspora, who are working to establish themselves in the global music industry while maintaining their cultural identity.

The growth of Afrobeats as a global genre has created new opportunities for African artists, but it also presents challenges, particularly for those based outside of Africa. As the genre continues to evolve, it is likely that more artists will navigate the complexities of maintaining their cultural heritage while adapting to international music industry dynamics. With the help of digital platforms and a growing demand for diverse music, artists like Folucious FC are poised to make a significant impact on the global music scene.